How Do You Gain & Deliver PPC Value to Your Clients?

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An interesting question was asked on #PPCChat the other day that started a lively conversation. The question was this: Q4: Should clients expect their agencies/PPC providers to attend conferences, follow blogs, write articles, etc? Why or why not? #ppcchat — Matthew Umbro (@Matt_Umbro) May 26, 2015 Q4: Should clients expect their agencies/PPC providers to attend

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Clix Marketing’s #PPC News & Views: May 22, 2015

This Week in PPC News and Views

Good Friday friends and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views! From the Experts SEER Interactive How to Create User Personas with Google Analytics: PPC isn’t only about keywords. It’s increasingly becoming about the individual audience members themselves, but how do you identify and reach those users? Well,

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AdWords Editor: Shared Sitelinks

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We all have those “doh!” moments (some more than others), where we knew there was a faster method to make changes to an account, but we don’t think to utilize it in the moment. I had that moment last week after spending a large chunk of my day adjusting ad group-level sitelinks in a medium-sized

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