Clix Marketing PPC Blog

Archive for January, 2008

The Coolest Tool I’ve Seen in a Long, Long Time

Thursday, January 31st, 2008 Posted in Google AdWords, Microsoft adCenter, PPC Content Advertising, Yahoo! Search Marketing | No Comments »

You will certainly love what you see in my post today on the SEW Blog. I guarantee it. Go there now. Read more..

Google Content Gold: AdWords’ Top Content Publisher Sites

Wednesday, January 30th, 2008 Posted in Google AdWords, Google News, PPC Content Advertising | 1 Comment »

Google just released this excellent overview of the top publishers in their Content Network - including powerhouses like the New York Times, Forbes, Popular Mechanics, Glamour, the Wall Street ... Read more..

Microsoft Extends adCenter Content Network

Tuesday, January 29th, 2008 Posted in Microsoft adCenter, PPC Content Advertising | No Comments »

As I posted earlier this month in the SEW Blog, Microsoft is quietly building out their PPC Content Network, starting with premium financial publishers. Today they announced another move in this ... Read more..

My Column on the Past and Future of Contextual Advertising

Tuesday, January 29th, 2008 Posted in Google AdWords, Google non-Search Advertising, PPC Content Advertising | No Comments »

Normally I don't link to every installment of my weekly SEW Content Advertising column, but this week's is a bit different, and I'd enjoy your comments. Read more..

Google Dishes More on AdWords Content

Friday, January 25th, 2008 Posted in Google non-Search Advertising | No Comments »

Google's thankfully opening the kimono on their Content Network advertising more and more, to the benefit of us agencies and advertisers. There's good info in their blog post today - ... Read more..

Free Textbook on Yahoo! Search Marketing

Thursday, January 24th, 2008 Posted in Yahoo! Search Marketing | No Comments »

And the hits keep right on coming - as if these other free resources weren't already a treasure trove of a toolkit for educating search advertisers, Yahoo has just released ... Read more..

Free eBook from Google: AdWords Textbook

Friday, January 18th, 2008 Posted in Google AdWords | 1 Comment »

Since we've been adding Clix Marketing staff over the past few months, PPC training has been a hot topic for us. So I've been running a mini-series of blog posts ... Read more..

Top 6 Sites for Offering or Finding Great SEM/SEO Jobs

Tuesday, January 15th, 2008 Posted in Uncategorized | No Comments »

Over on Facebook I moderate PPC Pro People, a group of over 400 PPC professionals. We've accumulated a list there of sites with job listing services specifically for SEO/SEM job-seekers ... Read more..

Don’t Be a Loser, Part 2

Sunday, January 13th, 2008 Posted in Google AdWords, Microsoft adCenter, Yahoo! Search Marketing | 3 Comments »

Hundreds of people have downloaded the free ebook Scientific Marketing that I posted last week. It seems the message "internet marketers have a lot to learn from dirt-world experts" resonated ... Read more..

My Posts on the Search Engine Watch Blog

Friday, January 11th, 2008 Posted in Uncategorized | No Comments »

From now on I'll be linking to my Search Engine Watch Blog posts instead of duplicating them in the Clix Marketing PPC Blog. Here's today's. Read more..

Don’t Be a Marketing Loser - Read This Book

Thursday, January 10th, 2008 Posted in Uncategorized | 10 Comments »

Hey, all you young online marketing turks and turkettes: think you know it all? Think PPC/SEO/SEM stuff is so brand new that you have nothing to learn from the ... Read more..

Google AdWords Conversion Optimizer is Out of Beta

Thursday, January 10th, 2008 Posted in Google AdWords | 1 Comment »

Google's AdWords Conversion Optimizer has now been released generally, and they've lowered the barriers to entry: it now works with campaigns that average at least 200 conversions per month - ... Read more..