Archive for May, 2008

Social PPC and PPC Contextual Advertising: Dessert Toppings or Floor Waxes?

Monday, May 5th, 2008 Posted in Uncategorized | No Comments »

Marty Weintraub started a provocative thread this morning with this blog post that has me and Danny Sullivan weighing in on whether PPC Contextual Advertising "deserves" to be covered by ... Read more..

Google to Pay Yahoo $1 Billion per Year?!?

Friday, May 2nd, 2008 Posted in Google News, Microsoft News, Yahoo! News | No Comments »

According to this article in MediaPost, Yahoo may begin serving Google AdWords ads on a broader scale than their joint recent test - which could result in Yahoo eventually earning ... Read more..

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