Clix Marketing PPC Blog

Archive for July, 2008

On PPC Rockstars Today: iCrossing’s Shelley Ellis

Monday, July 28th, 2008 Posted in Uncategorized | 1 Comment »

Today on PPC Rockstars at 4 PM EDT, I interview Shelley Ellis, paid search and media specialist at iCrossing. We'll get into some of the tips and techniques for effective ... Read more..

Please Watch This Video

Thursday, July 24th, 2008 Posted in Google non-Search Advertising, Uncategorized | No Comments »

Apologies to those who want/expect this blog to be only about PPC. But. Whether you're Democrat or Republican, Liberal or Conservative or Libertarian or Rastafarian: I urge you to watch this video ... Read more..

“Scads:” The Next PPC Battleground?

Wednesday, July 23rd, 2008 Posted in Google News, Microsoft News, Yahoo! News | No Comments »

This should be interesting... eCommerce heavyweights have banded together to form the Alliance Against Bait & Click (AABC) to raise awareness about predatory (and possibly illegal) tactics by unscrupulous PPC ... Read more..

PPC Rockstars Today: Michael Flores on In-House PPC Management

Monday, July 14th, 2008 Posted in PPC Rockstars | 1 Comment »

On today's edition of PPC Rockstars (4 PM EDT), I interview Michael Flores, the first in-house PPC manager I've had on the show. We'll discuss the challenges of setting management ... Read more..

Goodbye, Content Advertising; Hello, Profitable PPC

Wednesday, July 2nd, 2008 Posted in David's speaking at... | 1 Comment »

Last week Search Engine Watch published the 30th and final installment of my weekly Content Advertising column. If you missed any of it, and are still in the dark on ... Read more..