Today on PPC Rockstars: aimClear’s Marty Weintraub

Is PPC the world’s cheapest, most effective PR tool? Tune in to Webmasterradio.fm this afternoon (4 PM EDT) and hear aimClear’s Marty Weintraub and I describe a project we worked on together that garnered 32 million targeted messages, delivered with laser-beam-like focus. Learn the power of ads with “negative call-to-action!”

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