From the Experts
5 Ways to Apply Google’s Customer Match:
A few weeks ago Google rolled out its new feature Customer Match. Acquisio has broken down great ways for marketers to use this new feature.
I’m blue da ba dee da ba die…Seriously, when you look at facebook there are shades of blue everywhere. AdEspresso discusses the psychology of different colors and how to get users attention.
Holiday Marketeer: Your November Guide for Holiday SEM Ad Copy Optimization:
Are you planning for the holidays yet? This article dissects last years data with a well thought out plan for marketers preparing for the holiday season.
Think Like Google: How to Drive Profit with PPC Campaigns:
This article talks about how marketers should focus on profit instead of conversions. He outlines formulas and graphs to maximize profitability of your campaigns.
From the Engines
From the Clix Team
Have you checked out our #DigIntoDisplay series, yet? Here are this weeks posts: