Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Social Media Examiner
LinkedIn Matched Audiences: A Remarketing Guide for LinkedIn: If you haven’t tried LinkedIn’s new Matched Audiences feature, here’s a guide to get your started.
How-to: Develop Your ABM Cross-Channel Campaign: Once you’ve mastered Matched Audiences, put your learning to work and launch a cross-channel ABM campaign. This post will show you how.
Isolate Your Competition’s Weaknesses to Strengthen Your PPC Efforts: This post offers some great questions to ask when you’re conducting a competitive analysis.
AdWords Promotion Extension Coming Soon: Here’s how to setup promotion extensions and why you’ll want to get them in place for your ecommerce clients.