Happy Friday, friends, and welcome to this week’s edition of the Clix Marketing Blog’s PPC News & Views!
From the Experts
Drive a 5X Higher Conversion Rate with Dynamic Remarketing: Don’t miss this post for best practices and tips for optimizing for better conversion rates.
Facebook continues to refine its app data & ad-targeting safety measures: Make sure you’re up to speed on the updates coming to Facebook.
Are People Watching Your Landing Page Videos? Here’s How to use Google Tag Manager to Check: Find out if your page visitors resonate with the videos on your landing pages.
Search Engine Land
So many paid search campaigns, so little time. Here’s how to stay ahead of it all: Five tips to help save time and money when optimizing search campaigns.
How to Measure the Value of Your Lead Generation Campaigns: With lead value and revenue generated as the focus, here’s how you define it and calculate the worth.
From the Engines
From the Clix Team
LinkedIn Updates B2B Advertisers Can’t Afford to Miss by Andrea Taylor
Lost and Found PPC Reporting Metrics in the Next Facebook Update by Kristin Palmer
PPC On the Go: 2018 Edition by Andrea Taylor
My Top Tips for How to be a Great Conference Moderator by Abby Woodcock