Articles relating to all aspects of working at an agency from dealing with clients, to managing multiple accounts, and more.
right Earlier in 2018, we predicted what we thought would happen in Q2 2018. Some of those predictions were right! (Especially about Facebook) Now that we have entered the fourth and final quarter for 2018, we put together additional predictions that we think you should keep an eye on as we round the bend into
We talk a lot about campaign performance improvements and new channel features, but we don’t often talk about client relationship management. Everyone has their own management style, but we thought we’d share our tips for growing and improving client relationships. Bethany Bey Be proactive in client communication. Don’t wait for the client to reach out
There are a lot of handy tools, browser add-ons and scripts out there to save you time and make your job easier! We thought we would share our favorites so that maybe our readers can discover some new favorites as well. **This post is in no way sponsored by any of these tools. These are
Is performance in your accounts heading south? Out of ideas on how to turn it around? We’ve all been there. Here are some of our favorite tips for optimizations and analysis when you’re in a pinch. Bethany Bey Segmentation. I feel like if performance needs to be improved, segmenting the data further allows me to find
The Clix team is off today celebrating Labor Day with our friends and family. We will return tomorrow with regular posts. If you’d like to read some of our recent content, check out the posts below: Tips & Tools for Managing International Campaigns Getting Started With Google Ads Report Editor & Dashboards Navigating Filters in
Some advertisers use multiple Google Ads accounts to segment traffic and handle budgets separately. Agencies with multiple clients regularly jump back and forth between different accounts. This is a major pain if you’ve got to use multiple logins, so having an MCC account is the only way to go. And if you’re a regular user
The following post is an ode to the recent experiences of the Clix team. It seems that any given day, one or more members of our team are having problems using the many advertising interfaces, complete with frustrating error screens. It’s gotten bad enough that we now have a running internal joke about the issues we’re facing
Our team is off today celebrating Independence Day! We hope all of our readers and friends have a wonderful and safe holiday. We will return tomorrow with regularly scheduled content.
French musical composer, Michel Legrand said it best, “The more I live, the more I learn. The more I learn, the more I realize, the less I know.” We all know how quickly the PPC industry changes and evolves – it’s one of the reasons most digital marketers are drawn to this line of work. The
A few years ago, I wrote a post on tips for PPC pros on how to remain productive when you’re on the go. Since that article was published in 2016, I have learned even more about working while traveling. Here is an updated list of tips to help with productivity while traveling and to help make being away from your
Clix Marketing has managed digital advertising campaigns for over ten years. We are experts at using PPC, display and social media advertising as powerful tools for our clients. Our team skillfully creates and manages advertising campaigns via search, display and social channels like Google Adwords, Google Display Network, Bing Ads, Facebook Ads, Twitter Ads, LinkedIn Ads, YouTube, AdRoll, Perfect Audience and many more.
