Gmail Ads For All!

Have you looked in your AdWords toolbox lately? With all of fun features available, you may have missed that Gmail Ads are now available within the AdWords platform to all advertisers! Running ads in Gmail used to require accessing a separate platform, but now it’s incorporated into AdWords making it easier to manage within a

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PPC Has Gone Visual, Have You?

“An image is worth 1,000 clicks.” Er, something like that. PPC is forever changing. And with that trend comes the shift away from text based ads to image based. Whether it be Facebook, Instagram, Bing Native Ads, or another, without exception, every new channel of advertising that’s come out recently has some form of a

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