A Look at Facebook’s Updated Reporting

A few months ago, I wrote about discontinued Facebook reporting metrics. Since then, Facebook updated their Ads Reporting section to make it much easier to create, save and share reports. Here’s an overview so you can start creating some new reports to meet your and/or your clients’ needs. Two Ways to Navigate to Custom Reports

Read More

6 Marketing Tips for Nonprofit Organizations

Here at Clix, we love nonprofits! They are doing some of the best work in our communities. Over the years, we have worked with several nonprofit organizations and that has given us a list of suggestions that NPOs should consider when advertising online. Google Ad Grants This is a program for nonprofits to get in-kind advertising dollars

Read More

The BIG List: Facebook Ad Resources & Guides

Facebook (and sister platform Instagram) are rolling out new features and capabilities all the time. Between the new ad types, interface updates and more, it can be a lot to keep up with. So we wanted to put together an all-encompassing list of useful links for Facebook ad management. Facebook Ad Basics: Updated Ads Manager First,  it’s

Read More