Search Query Review with AdWords Editor 12.3

AdWords Editor 12.3, released during the first week of May 2018, contains several significant feature updates. One long-awaited update includes the ability to see search term reports directly within Editor. This gives users a new option for conducting the search query review process. Many PPC managers likely have an established process that involves either reviewing search terms

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Update on the Status of the New AdWords UI

A couple weeks ago we had a post about reporting metrics in the new AdWords UI. This post explained the metrics that wouldn’t be migrated as well as how you can create custom columns in the new interface. This post is going to look at additional features/functionality that won’t be migrated, some renaming that has

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