Get Started With LinkedIn Carousel Ads

Looking for a way to keep your LinkedIn content fresh and interesting? The recent announcement of carousel ads in this channel will do just that. Earlier this year, LinkedIn launched carousel ads as an option for Sponsored Content ads. Here is what you need to know to get started with carousel ads and to make

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Setting Up the LinkedIn Insight Tag with Google Tag Manager

For anyone running LinkedIn ads, the Insight tag provides both conversion tracking and the ability to build retargeting audiences from website visitors. Using the built-in conversion tracking is crucial for proper campaign optimization, while audiences are useful both for targeting and excluding individuals. Google Tag Manager (GTM) helps to simplify the process of adding the

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