Reach Users Beyond YouTube with Outstream Video Ads

Since we published our post covering An Overview of Video Advertising, AdWords has released yet another video ad format. Outstream videos are potentially valuable for expanding beyond YouTube and placing videos directly within content people are reading. In this article, we’ll walk through the basics of outstream ads, from a general description of the format to a setup guide. Where Do Outstream

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Update on the Status of the New AdWords UI

A couple weeks ago we had a post about reporting metrics in the new AdWords UI. This post explained the metrics that wouldn’t be migrated as well as how you can create custom columns in the new interface. This post is going to look at additional features/functionality that won’t be migrated, some renaming that has

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