
Happy Friday, friends, and thanks for joining us for #PPC News & Views!
From the Experts
Search Engine Journal
Pinterest Search Trends Show All-Time Interest in Travel: Finally some good news for folks in the travel industry: recent search trends show an all-time high in travel searches!
PPC Hero
Google Display Network Best Practices In A First-Party Cookie World: The times are a’ changin’ – Check out this post for how to best utilize Google Display Network with first-party cookies.
Search Engine Land
Microsoft Advertising blocks 1.6 billion ads while dealing with the pandemic, says annual ad quality review: Here are the numbers of removed and rejected ads and advertisers in Microsoft in 2020.
PracticalEcommerce
Walmart Expands Marketplace, Challenging Amazon: If you’re selling on Amazon already, you might want to consider Walmart next. This post tells you why.
Social Media Examiner
YouTube Analytics: How to Use Data to Inform Your Future Videos: We love YouTube and we love analytics. Here’s how to better marry the two for better future videos!
Savvy Revenue
How to Effectively Expand Google Ads into Multiple European Countries: This post is a great guide to moving into European markets in Google Ads.
From the Engines
Microsoft Ads
Introducing ad suggestions with auto-apply to boost ad performance
Outbrain
What Will a World Without Cookies Mean for the Open Web? Outbrain’s Point of View
From the Clix Team
Using Customer Reviews to Build Trust in PPC Campaigns by Michelle Morgan