Save Time with AdWords Campaign Groups & Performance Targets

Here at Clix, we love finding new ways to save time in our workdays to help make us more efficient and productive. Whether it’s automating ad reviews, testing automated bidding strategies or taking advantage of AdWords editor features we welcome process improvement with open arms! One time-saving AdWords feature that has gotten little spotlight since it’s September

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AdWords Opportunities Can Teach You A Thing Or Two

Ever since AdWords launched the Opportunities tab my opinion has varied between incredulous to downright disappointed. The main factor has always been the overwhelming feeling that Google is just recommending that you increase bids, add more keywords (usually more generic keywords that are only tangentially related to your keywords) and utilize every possible ad extension.

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My Top 4 PPC Time Management Tips

Time is one of your most valuable assets, and there are a lot of opportunities to waste time during the workday. In order to increase productivity, you’ll want to look for ways to improve efficiencies in your daily tasks. Here are my top 4 tips for effectively managing your time as a PPC manager. 1. Plan Tomorrow,

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How to Approach Campaign Restructures

Many of you have likely inherited accounts from other campaign managers that are not organized; either according to accepted best practices or even simply in the way you would have built the structure out. In my experience, there aren’t many things more frustrating than that. You’re in these accounts daily and making optimizations regularly, so having

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